In 2019, Nike and other brands were accused by the media, human rights advocates and organizations, and members of the U.S. government of potentially having supply chain ties to human…
In October 2018, Lion Air Flight 610 crashed into the sea soon after takeoff from Jakarta, Indonesia. Investigators identified a problem with the new Boeing 737 MAX jet’s stall-prevention system…
The impact investing industry seeks to create a positive impact beyond financial returns. Nonprofits like Habitat for Humanity (Habitat), an organization involved in return-seeking investments alongside its charitable donation-based operations,…
SkySpecs is a company that helps the wind energy industry optimize performance of wind farms to improve productivity and efficiency and minimize downtime. It has developed a proprietary drone system…
This case follows the decision-making of Connie Ovalspot, fictional head of human resources at Squarespace. Ovalspot is being called on to advise the CEO and board members on how to…
In October 2021, the fictional vice president of supply chain sustainability at Tesla is working on finding the best way to achieve Tesla’s goal of 100% recycling for the batteries…
This case leads to a vibrant discussion and comparative analysis of Amazon’s strategies across three major emerging markets. Amazon is known to virtually every student, making an illustration of internationalization…
This case takes students through the evolution of LEGO’s business model from a traditional product-centric “make and sell” model to a more customer-centric “anticipate and lead” model in which products…
Economic game theory can be a tedious and difficult concept, but it doesn’t have to be. This exercise allows students to learn about game theory via an entertaining medium –…
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Associate Dean for Executive Programs, Professor of Technology and Operations; University of Michigan's Ross School of Business
Professor Duenyas' research interests are in the performance analysis and optimal control of complex production and service systems. He has widely published articles on production and inventory control, supply chain management, and optimal analysis and control of queueing systems.
News and Events
The First DEI Case Writing Competition Produces Compelling Case Studies
07/27/2021
In partnership with WDI Publishing, the Ross School of Business and its Sanger Leadership Center called on university students and educators from around the globe to address the lack of business school case studies about diversity, equity, and inclusion.
How to Avoid Common Pitfalls in Giving and Receiving
04/26/2021
Michigan Ross Professor and WDI Publishing author Wayne Baker has written extensively on the power of asking for help, but in a new essay in Psychology Today he identifies four ways that people disrupt the cycle of giving and receiving.
