Deprecated: is_ajax is deprecated since version 6.1.0! Use wp_doing_ajax instead. in /home/wdipublishing/public_html/staging/wp-includes/functions.php on line 5211 Christie L. Nordhielm - William Davidson Institute William Davidson Institute About WDI Publishing Support Center Case Submissions Log In Lost Password Login Register Menu Cart (0) Home Products Product Type Core Disciplines Case StudyMini Case StudyVideoConceptual NoteTeaching ToolCourseExerciseModuleProfileReferenceLeadership Crisis ChallengeSimulation Accounting/FinanceBase of the PyramidCommunicationsEconomicsEntrepreneurship & InnovationEthicsInformation - Technology & ManagementInternational BusinessLeadership/Organizational BehaviorMarketing/SalesNegotiationsOperations Management/Supply ChainSocial ImpactStrategy & ManagementSustainability Author Directory Partner Collections Coursepack Center Author Details Christie L. Nordhielm Founder; Big Picture Partners Author Products Refine Search Filter Results Sort By Select One Recently Published Alphabetically Price: Low to High Price: High to Low Show Advanced Options Advanced Search Core Discipline All Disciplines International Business Strategy & Management Leadership/Organizational Behavior Communications Ethics Base of the Pyramid Economics Information – Technology & Management Entrepreneurship & Innovation Marketing/Sales Sustainability Accounting/Finance Negotiations Operations Management/Supply Chain Social Impact Product Type All Product Types Case Study Mini Case Study Video Conceptual Note Teaching Tool Course Exercise Module Profile Reference Leadership Crisis Challenge Simulation Filter Christie L. Nordhielm has 2 products available, viewing 1-2. Assessing Market Potential: The 4 Bs by: Christie L. Nordhielm This exercise illustrates marketers’ constant struggle to determine their return on marketing investment. Leading indicators vs. lagging indicators need to be available for ongoing decision-making. By clearly identifying the objectives… Publication Date: 04/23/2010 Product ID: 1-428-931 $3.95 Add to Cart Oxfam’s "Make Trade Fair" Campaign Against Starbucks by: Christie L. Nordhielm Oxfam and a coalition of allies asked Starbucks to sign an agreement to allow the country of Ethiopia to control the names of coffees grown in certain areas of the… Publication Date: 02/01/2008 Product ID: 1-428-664 $3.95 Add to Cart E-mail Address Password Remember Me Forgot Password Don't have an account? Register now!